Events & Education

About AFGC

Samantha Blake

Director, Industry Affairs

“I help members identify supply chain efficiencies and strengthen relationships with retailers to grow their revenue.”

Samantha Blake is Director, Industry Affairs at the Australian Food and Grocery Council. She works with members on a wide range of commercial, supply chain and retail trade issues impacting the Australian market. Some of the ways Samantha helps members and the industry is work on the Food and Grocery Code of Conduct, end-to-end value chain opportunities, commercial and sales capabilities and enhancing the financial competitiveness of the Fast Moving Consumer Goods (FMCG) industry. Members draw on her insights from 18 years’ experience working in the industry in Australia and United Kingdom. This work encompassed all areas of food operations including executive management roles in manufacturing, technical and supply chain divisions of FMCG organisations. She was responsible for production, maintenance, engineering, quality, product and process development so has a deep understanding to support members.