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ECRA Conference 2010
Promoting Effectively and Efficiently to the Shopper
Thursday 21 October – Friday 22 October
Melbourne, VIC
Spend and Afternoon with the Retailers
In an environment where the Australian consumer is demanding value, the big question is how to make these promotions effective and efficient: an essential component to any proficient operating strategy moving forward. Promoting Effectively and Efficiently to the Shopper is the must attend event for 2010. Join us in Melbourne for a day and a half of thought leadership, real world experience and the latest thinking on this topic.
One of the highlights of the 2009 ECRA Conference was the opportunity for delegates to ‘spend an afternoon with the retailers’. This involved discussion with representatives from Coles, Woolworths and Metcash as well as presentations from each retailer with supplier partners about recent initiatives undertaken to benefit shoppers.
In 2010, the Retailer members of the Board of ECRA have again agreed to their companies taking to the stage, to present initiatives they are working on to enhance shopping experiences, and in participation on an industry panel investigating the question – “Collaborating on Promotions - Fantasy or Reality?”
AFGC members are encouraged to take advantage of this opportunity to network with retailer and supplier industry experts and peers. Download your copy of the conference program. Don’t miss out BOOK HERE.
We look forward to welcoming you to the 2010 ECRA conference - Promoting Effectively and Efficiently to the Shopper
ECRA – The Meeting Place for Retailers and Suppliers focussing on Shoppers
http://www.ecraustralasia.org.au/seminars
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ECRA Conference
